The naturally occurring ingredient, Capsicum, is clinically proven to stimulate metabolism and physically make weight loss easier. The Capsicum family of plants provides a wholesome way of reaching it but the amount of it that would need to be eaten makes buying extracts more convenient. Does Capsiplex work? Well, if the intention is to get a metabolic boost by ingesting more capsicum with less bother, yes, it does.

Nothing will ever be able to replace a healthy way of life and moderation of diet as a replacement or shortcut for long term benefit. The advertising campaign displays banners and proclamations that will scream "clinically proven" and "scientifically researched", because they know that their clientele won't care enough to research which clinical lab or scientists did the work. Most of these clinical trials and scientists are paid for, as are the results that they reflect.

Methodology is something that most people don't care enough to scrutinize but is paramount in the actual production of a good or service and its presentation to the public.If a product claims medical benefit, it must meet certain testing and procedural protocols that are standardized in order to be endorsed by the FDA. If those tests don't reflect enough proof to verify that they do, indeed, work to their claimed potential, then they must provide that information. It must be stated that the product is not intended to treat, diagnose or cure an illness.

Self-image is such a huge thing to be able to manipulate. If the product sells the ability to be more attractive, according to popular conventions of beauty, anyone who has the money and the image crisis will buy unending supplies. When done well, weight loss and improved self-worth will follow.

First hand testimonials are one of the most effective sales techniques. If celebrities and models are using it, it can be assumed that the densest of customers will understand that the product is responsible for their beauty and fame, not genetics and luck, as reality would have it. The website is loaded with celebrities, models and first-hand testimonials that is extremely attractive to the unquestioning majority of people who would buy that particular kind of product.

Are advertising campaigns responsible for money that is spent arbitrarily? No, they are simply a vehicle by which to compete in a market that gets more complex and diverse with every passing second. New supplements are hitting shelves at an alarming rate and most claim to be the best at what they provide their target customer. Whether or not they actually provide the advertised effects is negligible.

Weight loss is an exercise in mathematics at its core. The more calories that are burned and not replaced, the more weight comes off. If weight loss occurs when calories are burned, it can be assumed that burning calories faster and speeding up the metabolism will provide faster fat-burning potential and quicker weight loss.

Body weight is a priority when achieving a health goal but is not the most important, or the only, priority in maintaining it. Does Capsiplex work? Yes, it does. It works on the assumption that people will buy products that promise to provide them shortcuts. The use of these products may show a slight advantage but not enough to justify selling them to the public with full knowledge that they aren't a substitute for hard work and determination.